Whole Foods’ Do Something Reel Film Festival

  • Position:
    Theatrical Booker, Grassroots Marketing
  • Client:
    Whole Foods
  • Project URL:
    www.dosomethingreel.com/

2011

The Whole Foods’ Do Something Reel Film Festival was a collection of six provocative, character-driven films that focus on food, environmental issues and everyday people with a vision of making a world of difference.  The festival launched in April 2011, and travel to 90 cities across the U.S. in celebration of Earth Month.

Tasks included:

• Booked traditional and non-traditional theatrical engagements for films
• Grassroots marketing campaign
• Organized special events and guests during the festival.

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